Case Studies
A selection of projects where I've led UX research, strategy, and design.
- Arcos, Inc
Closing the Design-to-Dev Translation Gap with AI-Assisted Delivery
How I led cross-functional alignment to restructure the design-to-dev handoff at Arcos — building an AI-enabled model where UX transmits design intent as production-adjacent code, cutting kickoff time from two weeks to three days.
- Arcos, Inc
Building a Research-Backed Vision for Emergency Preparedness
How I led 2.5 months of embedded field research across 14 utility sites to reframe a greenfield product direction — then held the research-backed vision through two rounds of MVP scope cuts to ship convoy tracking in August 2025.
- Arcos, Inc — UX Leadership & AI Delivery
Building the team infrastructure to do great work — then evolving it into an AI-accelerated delivery model the industry hasn't seen before
How I grew the Arcos UX team from one designer to four, built the design systems and ways of working that enabled semi-autonomous output, then pioneered an AI delivery model where designers work in VS Code against the production codebase — outputting Higher Order Components that engineering can review, trust, and merge.
- BetterCloud Secure Platform
Redesign for Real-Time Risk Remediation
Redesigning BetterCloud's Secure Platform to empower IT teams with real-time risk remediation capabilities, enhancing data protection and operational efficiency.
- BetterCloud
How a shared design language cut prototype time by 40% — and what it revealed about cross-functional adoption.
How I led the design of Fulcrum, BetterCloud's internal design system — unifying a fragmented SaaSOps product suite and learning firsthand what it takes to carry a design system across the boundary from design into engineering.
- Athens State Online Degree Microsite
Revolutionizing Higher Education Recruiting by Enhancing the University Website Experience
Discover how we transformed the Athens State University digital presence, employing innovative design and user-centric strategies to enhance the online experience for prospective students.
- Peru State Online Degree Program Marketing Pages
Enhancing Higher Education Recruitment by Optimizing Landing Pages
Through user research and data-driven design, we created optimized landing pages for higher education institutions, significantly improving student engagement, conversion rates, and university brand awareness.
- The Cerner Learning Journey Portal
Transforming Training in Healthcare Technology Through Experience Optimization
Enhancing the user experience of a Learning Management System by incorporating organizational change management processes to improve usability and engagement for healthcare professionals.